Curtis Media Group Southern Sales
Southeast Radio Station Representation
At Curtis Media Group we believe community-focused,
independent radio operators are an exceptional breed
with an especially powerful story. These broadcasters
offer compelling, targeted and locally-grown programming
that’s appealing to listeners and invaluable to
advertisers. Sadly, in today’s consolidated world of
national radio representation they’re often overlooked.
That’s why in early 2009 we created CMG Southern Sales
to implement the national and regional sales strategies
of these very unique local broadcasters, and response
was immediate.
Managed by 25-year industry veteran Chuck Maisano, CMG Southern Sales offers representation exclusively to select radio stations in the southeast including those owned by Curtis Media. With offices in Atlanta, Charlotte and Raleigh, CMG Southern Sales reps cover agency and direct accounts in North and South Carolina, Tennessee, Georgia and Florida. The Maisano family radio lineage includes Chuck’s father Tony Maisano, who first began calling on Atlanta agencies for the original McGavren Guild Radio Sales in 1968, Chuck’s brother Adam Maisano, currently Senior VP/Director of Sales for Curtis Media Group, and another brother and sister, both with extensive radio experience. Our contacts in the region are second to none, and our boutique size allows for a level of concentration and expertise that’s simply unmatched in the current rep environment.
CMG Southern Sales station partnerships are collaborative, not adversarial. We approach every sales opportunity with creativity and focus, and we pride ourselves on two-way communication with our client stations throughout the transaction process from the initial avail through the final order. Some say it’s national radio representation the way it used to be; we think it’s even better.
To find out more about how CMG Southern Sales and our strong agency relationships can benefit your station or group, contact Chuck Maisano at 770-645-9384 or cmaisano@curtismedia.com or use the form below.